Content Marketing Officer (Remote)- Urgently Needed. – Your number one remote jobs update

Full job description

Job Title

Content Marketing Officer (Online School)

Position Summary

The Content Marketing Officer will develop and implement content strategies that support the online school’s mission — attracting, engaging, and retaining learners. The role involves creating, publishing, and promoting educational and marketing content across digital channels (website, blog, social media, email), working with stakeholders (course creators, instructors, designers), and using analytics to optimize content performance, be informed about global education system or willing to learn.

Key Responsibilities

Develop and execute a content marketing strategy aligned with the school’s goals (enrolment growth, brand visibility, learner engagement).
Plan, maintain, and manage an editorial calendar to ensure timely delivery of content across all channels.
Create high-quality, engaging content tailored for different platforms and audience needs — including but not limited to:
Blog posts or articles relevant to prospective learners or alumni online
Website copy (course descriptions, landing pages)
Social media content (posts, graphics, short videos) to build community and engagement
Email newsletters or drip campaigns to nurture leads and communicate with learners/alumni onlinejobs.
Multimedia content — collaborating with designers or videographers when needed (e.g. infographics, videos, webinars, testimonials).
Work with subject matter experts (e.g. instructors, course designers) to convert educational/course content into engaging marketing or informational content (e.g. guide, article, Q&A, success stories).
Optimize content for search engines (SEO), ensuring content ranks well, attracts organic traffic, and aligns with keywords relevant to your target audience.
Monitor and analyze content performance (website analytics, social media metrics, email campaign metrics), draw insights, and adjust strategies accordingly to improve engagement, conversions, and user retention.
Maintain and update the school’s website and other digital properties as required (e.g. refresh content, implement UX/content improvements, manage CMS) — ensuring accuracy, readability, and alignment with the school’s brand voice.
Collaborate with other teams — design, admissions, academic staff, external agencies or freelancers — to ensure cohesive messaging and efficient content production workflow.
Generate creative ideas to increase brand awareness, attract prospective students, and foster community engagement (e.g. webinars, student stories, alumni features, infographics).

Qualifications & Skills

Bachelor’s degree in Marketing, Communications, Journalism, English, Education, or related field (or equivalent experience).
Proven experience in content writing, content marketing, or digital marketing (ideally in education, e-learning, or related sectors).
Excellent command of written and verbal English; strong copywriting and editing skills.
Familiarity with Content Management Systems (CMS) such as WordPress (or similar), as well as basic design or layout familiarity.
Solid understanding of SEO principles, keyword research, and analytics tools (e.g. Google Analytics) to optimize content and track performance.
Ability to manage multiple tasks/projects with strong organizational, planning, and time-management skills.
Creativity and ability to generate fresh, original content ideas; willingness to adapt to new trends and digital formats (blog, video, social, newsletters).
Good collaboration and communication skills and able to work cross-functionally, liaise with academic staff, designers, external partners, etc.

Job Type: Full-time

Pay: ₦70,000.00 – ₦1,000,000.00 per month

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